Veritas Temporary Tattoo Semi-Permanent Eyeliner

My Love /Hate relationship with gel eyeliner...

It began in the 90'sBobbi brown courted me but the jar was small,overpriced,flaked after long wear and dried out inside the pot for more than $20. I want to get at least half way through the damn jar,Then I met smash box and oh how I loved my Jet Set liner but after one or two uses it started to thicken in the pot and my line got thicker and wider as the product got thicker and the jar was half the size of Bobbi's yet cost more!,Mac tantalized me with bold brilliant colors but it dried and flaked into my eyes after an hour or two and everyone that knows me will tell ya my liners gotta hold up til at least 5am if not overnight,so with my tail between my legs I returned to smash box and had a chemist friend of mine give me a dropper of a  silicone base every time I'd do my makeup I'd scoop it out onto an artists palette mix it up and get a decent line last held up fairly well.Are you thinking what I was? This is F%$king ridiculous!

In my infinite wisdom I have created the ultimate eyeliner and spared you all my pain, anger and cracked eyeliner shame I endured.

Now follow me as I explain why its so great and what tools will get you the best results,how to apply it quick and easily, then I'll share with you how to make it last all the way to the bottom of the jar. YES I said you will see the bottom of my  jar!

 

So what makes Veritas Gel liner better than any other brand? 

It took 6 attempts to get the formulation of this product absolutely perfect and it truly paid off since it is currently our #1 selling product.

The main reason it took so long was I needed it to meet the demands of pro M.U.A's yet be simple enough for every woman to enjoy the benefits and durability without taking 18months of cosmetology courses.

The main difference from all the other gel liners on the market is that I insist on keeping my products natural and using the finest ingredients.But what's made its so popular is that it's the first eyeliner ever that's long wearing,transfer resistant,non flaking,non drying,no smudging,safe for the inner eye (waterline),no smearing,basically I've done away with every BLACK eyeliner problem we have suffered with as long as I can remember. How? By creating a semi permanent eyeliner stain which I like to call  a temporary tattoo.

What do you mean by  temporary tattoo? 

Forget your original thoughts a shiny sticker of a choo choo train or a heart your kids taking your sponge or giant wads of wet toilet paper all over your bathroom just to get some smudged up ink blot that'll ball up and peel but never really completely go away.

• Veritas redefines the idea of a temporary tattoo as an organic, opaque yet light weight stain.

• If you have ever seen anyone with tattooed eyeliner you know that after a few months it begins to fade and eventually becomes green and broadens(not so cute) so we agree that tattooing is expensive,painful,not cute and over rated.
• I often draw on fond personal memories when I'm creating, I remembered that my mother had used henna in her hair when I was a child  and how it was a rage for a while to get henna tattoos,I also thought of the all natural vegetable dyes and  food coloring my sisters and I having hot pink hands for a week after Easter (The light bulb was on) So now we're talking natural and temporary tattooish LOVEE LIKEE.

By using natural henna and vegetable dyes I have created a method of a mild stain liner which when applied directly to clean skin will last 3-5 days undisturbed,unless removed with a waterproof eye makeup remover wipe

 I recommend neutrogena moisturizing wipes they are my favorite



These lavender ones work best on dry skin their calming

and

leave a pleasant residual moisture



These Blue wipes work best on sensitive or oily skin their calming on break outs

 and

 don't leave any residual moisture but rather a nice clean finish.

How do you use a gel liner after so many years with a pencil?

I won't lie to my ladies it takes a little practice but I considered that in creating the formula you see formula #5 dried almost instantly the professionals loved it but my regular clients weren't thrilled especially if they were trying a cat eye or a pin up look and got there tails slightly higher or lower.

 As I said once its on IT'S ON! I'm talking swimming pool=ON,beach=ON,sunbathing=on, working out=ON, tanning=ON,gardening=ON,triathlon=ON,try me ladies,its not going anywhere without waterproof remover! So just for my new users (who are secretly my favorites) I created our final formula with has an additive that slows the drying time so you get a Q-tip on stand by and if your line is uneven or a Lil to thick just wet it or wrap a remover wipe around it and slim out the uneven part before its sets.

• I'm going to share some MUA(Make Up Artist) secrets with you to make the idea of giving up your pencils less intimidating.
•  having the right tools is half the battle so here's what you'll need in order to get the best line with a perfect wing/tail/ending. I suggest a sable brush.You make think such an item is only available at a high end  makeup counter,But that's not neccessarily the case.

I purchased this no name brush in my local drugstore for $7
just so I could show you what they look like.

Now let's get to the good stuff! Secrets,secrets and more secrets..

• Pro MUA brush secret if you clean your brush after every use it will last you for many years,if it comes with a cap make sure & replace it before you put it away.Never store a brush with liner on it especially not this irremovable liner it will coat the bristles and ruin your application.
• MAJOR SECRET Pro MUA's often don't ascribe to one set line of brushes and will  purchase actual sable,goat,horse paint brushes in any art supply store for a fraction of the price that you might pay at a high end cosmetic line.



• Brush wipes are a great way to keep your brushes fresh but if you can't find them in your local store its safe to use your makeup remover wipes.

• MUA Secret weapon rather than keeping the pot of eyeliner open why not do what the pros do and use an artists spatula to scoop out just a dab and use your brush off of the mixing knife.(In a pinch you can use a flat butter knife but you will end up wasting product) Here's what the mixing knife looks like:

These are available for purchase at any art or craft store IE:
Pearl paints,Michael's,A.C.Moore or you can try professional makeup supply houses like Alcone or Makeup Forever,they're generally accompanied by a palette,I don't recommend putting Veritas gel liner on a palette (it will stain).

Proper Application

• Make sure your eyelid is clean and dry apply your eyeshadow primer above your lid but your concealer and foundation can wait,if you are wearing eye shadow apply this prior to your liner.
• Scoop out a small amount and close the jar(you can always go back for more if you run out but you won't.Now gently coat your brush tip with the gel on all sides (DO NOT SMASH YOUR BRUSH BRISTLES) down on the mixing knife,just gently roll the tip.
• If you are applying to your top lid stay as close to the lash line as possible.
• When you first touch down the brush to your eye area it's full of paint and will give you a full line so begin at the center of your eyelid and touch down gently(The harder you press the wider the line will become)
• Beginning at the center just above your pupil draw the line inwards toward your inner eye (toward nose) then dab a touch more liner on your brush tip (if needed) and beginning at the center pull upward and outwards towards your temple.
• One way to ensure that your lines end up evenly is to use the ends of your eyebrows as a landing point (don't actually draw all the way up to your brows) but do try to end your external line in harmony with the ending of your eyebrows never go past them!
• Veritas liner is safe for use on the waterline (inside the lash line)This is kind of a no brainer just swipe your brush across the inside of your eye line top and bottom
• Now that you have you right eye done lol. Use that Q-Tip I told you to have on stand by and clean up any mishaps you may have had,If you're satisfied with your first try then just close your lid and give it a few seconds to set.To speed drying time either fan eye with your hand or hit it with a cool blow dryer.

I went into great detail here but it's actually quite simple and once you try it you'll be hooked.In a few days I'll post a home made video of exactly how simple it is.

Click to Order your own Veritas semi-permanent eyeliner

All ACCESS All Beauty all the time blog is back in action.

Its been a long time!

As the majority of you know I have been just a wee bit busy & I have slacked on my beauty blogging duties once again! That's the bad news but the good news is that I'm Backkkk! & I'm Badder than ever!Now that I've warned all my favorite peeps I'd like to welcome you yet again to submit your beauty questions to me&remember they don't have to be strictly about Veritas Products (although those are my favorites)But I am also a Hair dresser,Licensed Esthetician (specializing in glycolic,salicilic,lactic acid peels & Micro-dermabrasion)& I was also a manicurist for 10yrs so bring me all your beauty questions&Let's get it crackin like a chiropractor!~Come on Lovers bring me some good topics today.~Love

Beauty Q&A for my Twitter Friends

Dear friends I'd like to thank you for all your input I hope i can answer your questions without a video aid.

Question#1 from my good buddy Karen Archer-Edge

How do I apply false eyelashes without blinding myself or gluing my eyes shut?

A new type of do it yourself lashes have recently hit the market by a company called Kiss they aren't the finest quality yet they did come up with a great concept in how to apply them! They have a red string on either side & there self adhesive so you avoid the mess of applying glue to the rim of the lashes. grab the two red threads on either end & pull them taught draw them inward towards your eye there is a diagram enclosed) as you get them in place secure the inner lashed closest to your nose in place then release 1st side of thread then secure furthest away toward temple & remember to pull this side slightly up again release and allow to dry once they feel secure (15secs) simply draw one side of the thread out & away. Ta Dah! you have lashes!

 These exotic Lashes were designed by myself & adorned the gorgeous amber caputo for the very first Veritas Cosmetics photo shoot,So before you complain Karen be grateful I didn't ask you to wear these. Amber is a great sport these were so heavy!

The finest quality lashes on the market today are naturally Veritas own private collection of lashes from natural to extravagant & long (night time functions) they come in a complete travel case w/a small glass vial of adhesive enclosed, Why a vial as opposed to the tiny tube that's all gunked up in your purse? Easy the cylinder has a plastic cap with a fine pointed stem at the end .you simply dip it into the glue & draw a line on the back of the lash! Once again begin at the center of the eye & work your way out to the farthest side,close your eye (the one you are working in lol) and press downward onto the lash line once it is adhered you are all set/ be careful to use very little glue with this technique because if you apply to much you will effectively glue your lashes together. Another great MUA trick is to grab the lashes sideways with a long tweezer. Hold the tweezer along the lash line once they are in place remove tweezer gently press and use a COOL blow dryer. now to create the illusion that they are natural use a fine black liner ( we recommend) caviar in temp tattoo gel liner and fill in the very corner inside by the waterline. I swear I shall post a video of this & tomorrow I will tackle the questions of the lovely Kathy Mcummings & more. I'm exhausted & I have to get moving xoxoxox nighty night

Bulletproof beauty aka Long Lasting make Up

Doesn't it seem like you makeup lasts so much longer when it's applied by a professional?~It does &here are a few of the reasons why!

There are many factors involved in determining the lifespan of your makeup application whether it's product quality,application technique,incorrect product,skin care,brushes or maybe its temperature,humidity etc. but since I can't actually see you or look into your makeup bag I'm going to name the most common reasons & explain how professional MUA's avoid these issues.I hope this helps & if I don't solve your specific issue please feel free to comment below & I'll be happy to address it.

"Its not me it's your skincare"

Common reasons your makeup isn't lasting as long as you'd like it too can include your skin condition. So before you blame your makeup & try another take a good look at your skin in the mirror when you first get out of the shower,If you have one of those magnifying mirrors this is the time to use it! (But do not go over 20x, anything close to 40x magnification will send you flying to a plastic surgeon for botox & asking the nearest contractors to sand blast the craters off your face!) we aren't meant to see our skin 40 times larger,No one but your dermatologist should have to suffer thru that. 

Now notice how your skin feels to the touch,do you feel roughness in your cheeks or slickness on you nose,chin & forehead? an excess of oil in your T-Zone will make you makeup wear off around your nose,mouth,chin & forehead. if you notice yourself re-applying to your makeup in those areas to avoid shine you are most likely in need of a new cleanser &/or moisturizer. That's not to say that you want anything to strip your skin if you get a harsh cleanser you will only cause more oil production to occur so look for an oil free moisturizer & a mild foaming cleanser with no acids,no anti acne treatments & no beads,shards,nuts,seeds,pits or rocks.lol

Do you feel like the makeup is not covering your pores anymore? If your makeup isn't going on as smoothly as it used too,It may even feel like it's dragging across your skin or that it's making your pores stand out instead of covering them.If your cheeks are rough or patchy feeling,Then you may have an accumulation of dehydrated skin. the best approach for you is going to be a Micro-dermabrasion, If you have an Esthetician in your dermatologists office or at your local salon they'll be able to quote you a price & tell you your options.If you aren't that bold Veritas does have a micro-derm in a jar just for you! At $40 for 55 ml. its a fantastic buy to achieve an amazingly fresh feeling face. I recommend that my clients remove their makeup and  for the 1st application or for a very deep cleansing they should apply it to a damp or dry skin working in circular motions from the eyes outwards. But that's only for your initial application! Subsequent applications should be done to wet skin or even in the shower once a week. This will have your cosmetics staying on twice as long & will double the life of your foundation bottle.

"Hey Lady...What's in the bag?"

Now that I've managed to blame it all on your faulty genetics instead of my products let's see what you're putting on your face?Although skincare is crucial it's also just as important that you have quality,fresh makeup.

 A wise woman named Lis Rupert that I worked with years ago at Sak's Fifth Avenue in NY had once told me that it amazed her when she would see a client come in & complain about the price of the moisturizer while wearing $2000. shoes. I had never thought of it until she mentioned it! Shoes are on our feet,they go in the street! They go out of style & you throw them away! We only have one face forever! So keeping that in mind just remember just as your body is only as good as what you put in it (u are what u eat) Our faces only look as good as we make them look.

 I'm not saying that expensive is always better but what I am saying is just like the shoes that went out of style Makeup has an expiration date & believe me it isn't the same as it ever was.If I had a dollar for every time someone told me their mascara wasn't lasting all day like it used to & its crumbly under their eyes I wouldn't need to win the Mega-Millions. Cosmetics lose moisture the moment they are first opened & the first thing you may notice is that they will not stay on like they used too.

Mascaras must be replaced every 3-4months! Or they will crumble on your eyes & even worse they will grow bacteria. Eye pencils expire after a year.Lipsticks have one of the longer shelf lives at 2yrs as does face makeup,powder,blush etc

If your products are current & you are having an issue it's possible that this particular product isn't living up to your standards but don't fret because rather than throw that beautiful sable eye shadow that you just bought away maybe we can re-purpose it? I invented re-purposing cosmetics & I am an absolute genius so you must listen to me. lol.What I mean to say is maybe that shadow can be reborn as a brow powder? or you can use an edging brush & layer it on top of gel eyeliner or cream shadow for a new look. This goes the same for everything in your pouchette. How many times have you bought a lipstick & hated it at home? Why not try it as a cream blush? Speaking of cream blush why not use that cream blush as a shadow primer then layer with powder shadow & create a new color? If you've read my blogs or attended one of my classes you know that I profess "there are no hard & fast rules with makeup,keep it fun" I've gotten some really funky eyeliners out of a wine color lip liner & a bright pink shadow out of a blush. So do NOT throw away the culprit, let that product make it up to you by living out its days as something else. 

'We're gonna need a bigger boat"

Although I said you don't have to follow the rules with products; You must always follow the rules with brushes! a good set of makeup brushes can last you for many years but you must take care of them (my brush care blog is coming soon) brushes are super important in a long lasting makeup application. You need to know what brushes apply creams,concealers,HD makeup & powders! NEVER use the cheap crappy brush in the compact,you'll regret it. your brushes are about to become super important because I'm going to tell you all about layering. layering is a technique in which your MUA builds your "story". Every makeup tells a story in color whether its a bridal makeup of soft pastel hues blended gently or its a pin-up makeup with a tight rigid carbon line & a supple ferocious vixen red lip. brushes are the key to achieving your story & keeping it in place. I can't give away too much about layering because I am launching a makeup instruction on which I teach you the technique so I will give you a fail safe way to keep your makeup in tact & durable for all day glamour.


Begin by cleansing,toning & moisturizing your face allow your moisturizer a few seconds to absorb into your skin (this is a good time to sharpen all your pencils & plan your color story for the day) next you are going to take your clean foundation brush & your going to pump a dollap of foundation primer into your hand or onto your pallete with upward & outward strokes you are going to smooth an even thin layer onto your face avoiding your eye area next you will take your concealer & your eye cream using your concealer brush you will mix the two together. First squeeze a dot of eye cream onto the back of your hand then either rub the concealer stick onto the back of your hand or load it onto the brush now "warm" the two of them together on the back of your hand and either stipple with your ring finger or dab with your concealer brush underneath your eye ONLY where you see darkness ( no owl eyes here) s the cream absorbs the concealer will lie flat & blended to perfection around the eye. Now your primer is set & ready for your foundation application once again using a foundation brush will save you money on makeup because you aren't saturating a sponge that you're going to throw away constantly (Oh, dear Lord please tell me their throwing their sponges out after every use!)now using soft sweeping motions working from you center out apply your foundation if you are looking for a dewy effect mix it with your moisturizer as you did with the concealer & create a tinted moisturizer.Remember to use an eye shadow primer prior to apply shadow, for No smudge,no transfer eyeliner apply Veritas temporary tattoo eyeliner with a fine sable brush & allow 30 seconds to set before blinking or moving about it will last up to 3 days & is removable with waterproof makeup remover .If you love the liner you have & just want it to stay in place look for an eye shadow in a similar or matching color & using your flat liner brush(edger) gently rock the brush back & forth with the shadow over it to secure the color in place.once you have all your makeup on lightly mist your face with a setting spray. I prefer Makeup Forever's mist&fix for serious staying power & if that's not available in your area my old stand by is evian's brumisateur just make sure you are 10-12 inches away from your face or you will be effectively hosing yourself down. ;0) That's all for tonight my lovely ladies please feel free to share your questions,comments,tips & tricks with me & tell your friends to follow because it's about to "get crackin like a bad back" in here...The beauty betch is back

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Everyone Loves A Natural Beauty. But Not Every Beauty Is Natural.

At first glance these perfect beauties look simple and natural as if they've just washed their faces and applied a dab of lip color.Well my friends, that is the magic of Suzana Hallili MUA Extraordinaire.

Only a trained eye can see that no matter how gorgeous these models are, they're wearing plenty of make up. It takes a very special set of skills to make a natural makeover look this good. Bare in mind that although Suzana does edit photos to her liking, she uses very refined, minimal enhancements. All too often I see women without a stitch of makeup on thinking they look just like this photo. I really want to uncover some of the magic of the "natural beauty" on this post.

Here are just a few tips on how to get that healthy clean faced appearance without spending an hour in the bathroom. We'll start with your absolutely necessary products for a natural appearance.

A) Remember you cannot create fine art if your canvas is not clear and smooth. In order to yield the perfect base for makeup application you will need to cleanse, tone and hydrate regularly! This is an absolute must, especially if skin is oily, as makeup will slide right off your face before noon. If your skin is dehydrated, makeup will rest in fine lines, creating the illusion of premature aging and giving a powdery cake like finish. To avoid all of these issues you must have freshly cleansed and hydrated skin.

B) As your moisturizer absorbs into the pores (that's its job) it will take the makeup with it and enhance the size of your pores. In order to avoid oily, cakey or enlarged pores, you must use a foundation primer! Of course we recommend Veritas Camera Ready in the pump (and our soon to be introduced for fall Face Base in the tube). Either of these products will create a satiny smooth surface for your makeup.

C) When it comes to base, you can use a tinted moisturizer if you feel you have dry skin (always a plus SPF) simply to smooth any redness or unevenness you may have, or if you are afraid of oil production and concerned with a shiny T-Zone, one of our mineral wands will be more than enough coverage for a natural appearance. Also new for fall will be our pressed mineral powder foundations! Now your canvas is ready.

D) The most critical component of the entire look is your mascara (whether or not you wear eyeliner is up to you). But you must have something on your lashes at all times or you just dont look polished.

E) If you take notice in the above photos, Suzana chose to go with Remake gloss in peachy coral, with a slightly golden shimmer. But you can choose between a sheer raspberry (lip stains) or a girly pink lip gloss (pink rocks, girl stuff, sweetie pie) or even a bright sheer lilac (fringe or eclectic) all go nicely with the natural look.

F) For this next step you will require a contour brush or a small blush brush for a nice bold rose color blush (not a bronzer). You will just dab the slightest bit on the apples of both cheeks. Do not blend, pull, or stroke, just a light dabbing on each cheek cream. I find that cream blushes are great for this too (look for face stains in future veritas collections).

So there's the formula for the quickest natural makeover you can do. If you want more depth to enhance your features as you see in the photos above try either nu or transition eyeshadow in the crease, just slightly onto the brow bone and a thin line of our gel liner on just your top lid at the lash line.

Special thanks to:

Makeup and Hair Edit - Suzana Hallili

Photos - Cameron Nielson

Some Sweet Summer Glam Goods

Leaving off on our last beauty post, I wanted to write about the rest of my must have beauty products for the summer (and all year round, really).

If Roxxane Rizzo's Bronze glow which I mentioned yesterday is slightly over your budget @$38, I have discovered a new product I simply adore! It's the newest edition to the old orange L'oreal Sublime Bronze which I've complained about for years. Previously, L'oreal's bronzer gave you a tan that was as orange as the can, and I must thank L'Oreal since it's strictly because of my input they've reformulated. Their new product is called Clear Self Tanning gel and it won't give you as dark of a tan as Bronze glow, but delivers a subtle yet natural shade that will have you summer ready in no time. They even changed the packaging to a deep bronze color so kudos, Loreal. J'adore! Your new shade will appear on your skin in hours & doesnt have that horrid after self- tan smell. But just to make sure you get the right one here is a photo of mine ( Oops im gonna need a new one!) This product is available at any of the usual spots that sells
L'Oreal products for beauty junkies like CVS, Walgreens, Rite Aid, & other pharmacies. Selling price averages $12.00

Creative Nail Designs Hottest new product is called shellac & its faster than any uv gel you have ever used, remaining perfect for weeks on nails & toes, without yellowing in the sun or chipping/cracking. Perfect for 100 degree days when you dont want to be in the salon waiting to dry. Click here to locate a salon near you:get ur nails shellaced If you are in Staten Island, go directly to Allure Salon on 4011 Hylan Blvd, Suite C. I recommend calling first and asking for Marina (she is a goddess amongt manicurists and will need to be booked in advance).

Derm Organic Argan oil products- These products boast some of the highest percentages of true argan oil available on the market today, unlike moroccan oil, which only has 27% genuine oil in it. Ms. Love's pro tip? When purchasing any of the products be sure to check the percentages of pure oil in them. Argan oil is good for all hair colors, textures & ethnicities. If you recall my summer beauty tips, I told all of you ladies that color your hair as a great tip instead of using gel, masque or pomade -which are full of alcohol & will only dry your hair more on hot days- use a heavy hair masque like this one & slick your hair back tight, it will hold, heal & avoid that damn blow dryer! My hair feels great really smooth & silky. For more information about these products...http://www.dermorganic.com If you're here in my neck of the woods, Allure Salon is once again one of the few that carries this brand. Ironically Morroccan oil & argan oil are one & the same thing but the brand moroccan oil contains a very small amount of the hair healing oil itself & is made of mostly silicones (which is not a bad thing if you want temporary shine but if you want to heal ur hair you need the pure oil & Derm organic is 100% vegan & 100% pure oil. Products vary in pricing.

This culminates this week's fabulous product referrals. Now go on and have a sexy, beautiful weekend.

Love, Peace, & Lipstick,
Love.

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